Objective:
Artifackt Apothecary is a small company that creates handmade soap and herbal beauty care. Artifackt has four important ideas that are the foundation of this small company; nature, science, tradition, and beauty.  With this in mind, I wanted to make sure each of these was visualized in every element from packaging, to photography, to marketing, it all needed to create a magical experience of these combined ideas. 

I have designed Artifackt's branding through multiple evolutions. Continuing to refine and refresh in order to always present beautiful and engaging content and experience. 

 

Client:

Artifackt Apothecary

 

 

Project Credits: 

Concept + Strategy: Natalie Eppolito

Research: Natalie Eppolito
Design: Natalie Eppolito

Photography: Natalie Eppolito

Implementation: Natalie Eppolito